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Money market mutual funds also pay yields that can fluctuate daily.

The group in January recommended that money funds either accept banking- industry controls or give up accounting rules that allow them to maintain a stable $1-a-share net asset value, or NAV.

‘Making Money’ “Japan-focused hedge funds are making money,” said EdRogers , chief executive officer of Rogers Investment AdvisorsY.K. in Tokyo, whose $15 million Japan-focused fund of hedgefunds, Wolver Hill Japan Multi-Strategy Fund, returned 6 percentin 2008.

Lastly, money is coming out of zero yielding money markets funds and flowing into bank CDs (reintermediation).

Such a restriction could further erode money funds' current historically low yields -- now averaging around 0.3 percent -- since longer-term debt offers greater returns because of its higher repayment risk.

InJanuary, the group recommended that money funds either acceptbanking-industry controls or give up accounting rules that allowthem to maintain a stable $1-a-share net asset value, or NAV.

Investors continue to increase their uses of this product, because they want to benefit that money funds provide, including the affirmation, daily liquidity at par, diversification, credit analysis, competitive yields and convenience.

At some point, it has resulted in some amount of outflow from certain types of investors and I think Chris in the past in your presentations you’ve broken down the money funds to different kind of buckets, and to give investors a sense of that bucket of assets that may be at risk and for some reason $20 billion is what sticks to my mind, if I look say, back a year or so ago.

With plunging interest rates fueling speculation that money market funds will have to cut expense ratios to attract deposits, let's hope that the "change you can believe in" isn't referring to the pocket-change yields that clients may decide to abandon.

... If someone is ready to go up the risk scale to improve their yield, they have to decide if they are better off just leaving money funds altogether right now."